Cultural and behavioral barriers to successful corporate sustainability
Research by JMJ and The Bennett Institute for Public Policy, Cambridge University, points to leadership and culture as the cornerstones for corporate sustainability.
In an interview with Bizgnus Podcast editor, Douglas Caldwell, JMJ CEO, Jeff Williams, discusses findings from JMJ’s research in partnership with the Bennett Institute for Public Policy, Cambridge University, Sustainability: Corporate culture and leadership perspectives. The wide-ranging discussion covers questions such as how businesses define sustainability, how they make the business case for change, the role of leadership in setting the sustainability agenda, and the importance of culture transformation in achieving strategic objectives.
Watch the interview below:
About the Bennett Institute
The Bennett Institute for Public Policy at the University of Cambridge is one of the UK’s leading public policy institutes, achieving significant impact through its commitment to interdisciplinary academic and policy research and teaching. It is driving forward research into the growing demand for a more equitable distribution of the world’s natural and social assets and examining the impact that technological change is having on the nature of work, community and consumption around the world. The Institute is committed to outstanding teaching, policy engagement, and devising sustainable and long-lasting solutions. For more information visit bennettinstitute.cam.ac.uk